Good morning, everyone! Whether live, here in Detroit or, for a good many more of you, joining via our Livestream. We’re thrilled to have you with us this morning.
What you’re going to see in just a moment is the most dramatically styled, most sophisticated and fun-to-drive Accord we’ve ever made. But before we pull back the curtain, let’s put the world debut of the all-new, 10th-generation Honda Accord in the proper perspective.
For 41 years and nine generations, Accord has set the standard for passenger cars in America. A perennial top seller and 31-time recipient of Car and Driver’s 10Best award, Accord has consistently been the car to beat. And with cumulative sales of more than 13 million Accords, it means our customers have purchased roughly one Accord every two minutes for the past 41 years. That makes Accord the best-selling car in America since it was introduced… the very definition of enduring success.
Honda today released a concept sketch highlighting the aggressive stance and proportion of the all-new 2018 Honda Accord that will make its global debut in Detroit and via YouTube Livestream (honda.us/2018AccordReveal) on July 14, at 11:00 a.m. EDT. The all-new Accord – the most fun-to-drive, premium and dramatically styled Accord ever – is the 10th generation of America’s best-selling midsize sedan, the number one choice of individual American car buyers cumulatively since 2010.
Earlier this month, the company announced plans for a new Accord that will feature three powerful and fuel-efficient powertrains, including two new direct-injected and turbocharged engines paired with either a new Honda-developed 10-speed automatic transmission, CVT or a 6-speed manual transmission depending upon engine, as well as the next-generation of Honda’s two-motor hybrid powertrain technology. Honda will share additional details of its powertrain performance, along with the new design and technology at the event.
Honda will launch the most stylish and fun-to-drive Accord ever later this year. The all-new, completely redesigned and reengineered 2018 Honda Accord is the tenth generation of America’s best-selling midsize sedan, the number one choice of individual American car buyers cumulatively since 20101. A new-from-the-ground-up design that features a more aggressive stance and proportion than any previous Accord complements the lineup of advanced new powertrains.
The three powerful and fuel-efficient powertrains in the 2018 Accord will include two direct-injected and turbocharged 4-cylinder engines, a new Honda-developed 10-speed automatic transmission and a sporty 6-speed manual transmission that will be available on both turbo engines, as well as the next-generation of Honda’s two-motor hybrid powertrain technology. The new Accord design will have a dramatically lower and wider appearance that creates a more aggressive and athletic stance. Additional details on the all-new 2018 Accord design, technology and performance will be released in the weeks ahead.
“With these three advanced new powertrains, the tenth-generation Accord will be the most fun-to-drive, refined and fuel-efficient Accord yet,”said Jeff Conrad, senior vice president and general manager of America Honda Motor Co., Inc. “Just as the new Honda Civic injected new energy into the compact car segment, we expect this all-new 2018 Accord will make people rethink the midsize sedan.”